The city should not be architecture; the city is a shell in which we live. We’re likely to forget its essence by focussing on urban furniture. The risk that in frozen contexts things becomes so important that they end up making the streets perfect whereas they should be like nothing like the true events of the passer by. We walk the streets, as flanuer’s, trying to find the things that we are missing. Whether that is communication, consumer goods or just the journey you take to get to work or school. Architecture creates our journeys for us. We choose not to go down a certain street because its badly lit, or considered as dangerous. Sometimes we take a longer route because it’s “scenic.”
The concept of building architecture is contributing itself to the ‘memory of the land’. This element is crucial in terms of transcending the historical boundary, thus re-evaluating the spatiality of the site over time.
In a world governed by uncertainty, globalised icons and dominated by the cult of celebrity it is interesting to take note of the total loss of human identity. The image has replaced the morals. The brand has over taken the principals. The corporate has enveloped the society. The ideas of loss of identity are important when in relation to existentialism, from an architectural point of view, because it shows a transgression of social boundary. The philosophical notion linked to this would be derivative of ‘hyper-reality’. This theory characterizes the inability of consciousness to distinguish reality from fantasy, especially in technologically advanced post-modern cultures. “Hyper-reality is a means to characterise the way consciousness defines what is actually ‘real’ in a world where a multitude of media can radically shape and filter the original event or experience being depicted”. Jean Baudrillard in Simulations and Simulacrum principally notes this. For postmodernists every society is in a state of constant change; there are no absolute values, only relative ones; nor are there any absolute truths. With this thought of shredding in mind, post modernity is characterised by many things from fragmentations, media truths, lack of identity, or rather pick and mix yourself but also a huge range of choice i.e. the loss of the particularity. Our very own cultures are on the verge of becoming extinct due to the franchise of multi corporate companies and popular culture.
“What is decisive is the man himself expressively takes up this position as one constituted by himself, he intentionally maintains it as that taken up by himself.”
Most aspects of hyper-reality can be thought of as “reality by proxy.” The loss of reality has seen a loss of identity. Architecture, at present, is under intense pressure to create organic forms that create iconicity. Ironically, it does nothing of the sort. It just plays in its own fragments that every UK city has. They are called, “Echo cities.” Their true creation …….
To be continued, subject to change, first draft for a broadcast. Need 2 reference 2 footnotes in this I will do so on the real deal. just so y’all know I ain’t plagerizing.